Community & Engagement

Skool - The Everyday Hustle

Build your own AI avatar & content system

Visit Skool - The Everyday Hustle →

About The Everyday Hustle

The Everyday Hustle is where the systems behind Everyday With Jeff become available to you.

This Skool community teaches you how to build your own AI avatar, content workflow, and publishing system — using the same practical techniques that power Jeff, Victor, Sofia, Dante, and John. What you see on screen in the Everyday With Jeff universe isn’t magic. It’s a system. And that system can be learned, replicated, and customized for your own creative vision.

No tech overwhelm. No fluff. Just simple systems that work.

The community brings together creators at all levels — from complete beginners taking their first steps into AI-powered content to experienced creators refining their workflows. Everyone shares the same goal: build something meaningful using tools that were impossible just a few years ago.

The Everyday Hustle exists because creating content shouldn’t require a production studio, a massive budget, or a computer science degree. The barriers to entry have never been lower, but the knowledge gap is still real. This community bridges that gap with practical, proven approaches that produce real results.


What You’ll Learn

Inside the community, you’ll learn how to:

  • Create your own AI avatar & digital persona — From initial concept to fully realized character. Learn how to design appearance, develop personality, establish voice, and maintain consistency across all content. This is the foundation of everything else.

  • Use ChatGPT to plan, write, and scale content — Master the art of prompting for maximum creative output. Learn workflows that turn rough ideas into polished scripts, how to maintain character voice across conversations, and techniques for generating content at scale without sacrificing quality.

  • Generate visuals and short-form videos — Navigate the landscape of AI image and video tools. Understand which platforms excel at what, how to achieve consistency across outputs, and workflows for production-ready visual content.

  • Write scripts that feel natural and engaging — AI can write, but making it sound human requires technique. Learn the editing passes, voice adjustments, and structural approaches that transform generic AI output into content that connects.

  • Edit content using tools like Canva & HeyGen — Production doesn’t require expensive software. Learn accessible tools that deliver professional results, including workflows that minimize time and maximize impact.

  • Publish across YouTube, TikTok, Instagram, and more — Each platform has rules, best practices, and quirks. Learn how to adapt content for each while maintaining efficiency and consistency.

All broken down step by step and beginner-friendly. Complex topics become simple when they’re taught properly.


Course Structure

The Everyday Hustle organizes learning into clear, progressive modules:

Module 1: Foundations — Understand the landscape of AI content creation. Learn the core concepts, set up essential tools, and establish the mindset that separates successful creators from those who give up early.

Module 2: Avatar Design — Build your digital persona from scratch. Character concept, visual design, personality development, and voice establishment. By the end, you have a fully realized avatar ready for content.

Module 3: Content Systems — Create repeatable workflows for idea generation, scripting, and production. Learn to produce content consistently without burning out or running dry.

Module 4: Visual Production — Master the tools for creating images and videos. Understand prompting, iteration, and quality control for visual content.

Module 5: Publishing & Growth — Get your content in front of people. Platform-specific strategies, optimization techniques, and growth approaches that actually work.

Module 6: Advanced Techniques — For those ready to go deeper. Multi-character interactions, complex narratives, monetization strategies, and scaling operations.


Who It’s For

Whether you’re brand new to AI or ready to level up your content game, The Everyday Hustle meets you where you are.

Everything is self-paced, designed for busy schedules and real-world progress.

The community welcomes several types of members:

Aspiring Creators — People with ideas but no clear path to execution. The Everyday Hustle provides structure, guidance, and proven systems.

Side Hustlers — Those looking to add content creation to their income streams. Learn efficient systems that don’t require quitting your day job.

Business Owners — Entrepreneurs who need content but lack time for traditional production methods. AI tools can fill that gap effectively.

Creative Experimenters — People fascinated by AI who want to explore its creative potential. The community supports experimentation and innovation.

Career Changers — Those considering content creation as a new career path. Get the skills and understanding before making big moves.


Go Deeper on Skool

The Everyday Hustle lives on Skool, where you’ll find:

  • Community discussions & progress tracking — Connect with fellow creators, share wins, troubleshoot challenges, and stay accountable. The community aspect accelerates learning by exposing you to different perspectives and approaches.

  • Free and premium courses — Access foundational content at no cost, with premium courses available for those ready to go deeper. The free tier provides real value, not just a teaser for paid content.

  • Monthly drops and strategy chats — Regular new content keeps the learning fresh. Live strategy sessions provide direct access to expertise and real-time problem-solving.

  • A clear path from beginner to creator — Not a random collection of content, but a structured journey. Know exactly where you are and what comes next.


The Community Difference

Learning from courses is valuable. Learning alongside others is transformative.

The Everyday Hustle community provides:

Accountability — Share your goals, track your progress, and stay motivated through the inevitable challenges. Knowing others are watching helps you show up consistently.

Feedback — Get eyes on your work before publishing. Constructive criticism from people who understand what you’re building makes your content better.

Inspiration — See what others are creating. Discover approaches you wouldn’t have considered. Get inspired by wins and learn from setbacks.

Networking — Connect with people building similar things. Collaborations happen naturally when like-minded creators gather in one place.

Support — Hit a wall? Someone in the community has probably solved that problem before. Get unstuck faster with collective knowledge.


Start Your Hustle

Join the community on Skool to explore the free tier or unlock the full Avatar Creator system.

The barrier to entry is low — join for free and access foundational content immediately. If you find value and want more, premium options are available. But the free tier alone provides enough to get started and see real progress.

Your AI avatar, your content system, your creative vision — it all starts here. The tools exist. The knowledge is available. The only question is whether you’re ready to build.

The Everyday Hustle is waiting.